Slovak supplement brand · 12 emails
Project Optimal
Supplement emails usually shout. These strike through the hype on screen to prove the brand's line: "no marketing, just science".
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Madrid · Open to marketing roles in Spain
A marketer who builds with AI.
I'm Viktor Méry. I studied programming for four years before marketing, and I now work as a growth marketer at QuantumBPM while finishing my degree. I enjoy retention marketing most. I design the emails, make the creative with the newest AI models, and build my own tools when I need them.
3high-value clients signed at QuantumBPM, with research and outbound I contributed to
49emails designed across 5 brands
2apps I built and use every day
2ndof 40 teams in the Dentsu Creative Challenge
Marketing
Retention and email flows, Klaviyo, Shopify, Meta Ads, go-to-market, positioning, SEO and LinkedIn outbound.
AI
Claude Code, MCP, Magnific, Higgsfield, Seedance, Veo 3, Kling, Midjourney, Make and n8n. Three Anthropic certificates.
Creative
Photoshop, Illustrator, Figma, Canva, CapCut, copywriting and art direction, for emails, ads and video.
Building
Four-year programming diploma: HTML/CSS, Python, SQL, React basics, UI/UX, Git and software testing.
I try things and keep learning. New AI models as they come out, new algorithms like Meta's Andromeda, and new marketing practices, every day.
Email and retention
The work I most want to do: what a brand says when someone signs up, leaves a cart or buys for the first time. Hover an email to scroll it, or click to open it.
Full lifecycle · 22 emails
Dekáf
Welcome, cart and post-purchase flows built from 1,161 reviews. Each email flips one belief about decaf.
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Post-purchase · 4 emails
Magic Spoon
The first order is the riskiest moment. This flow turns doubt into a review and a second order.
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Welcome · 6 emails
Spice Witch
In a category where everyone sells heat, this flow sells the founder's personality, with one theatrical idea per email.
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Welcome · 5 emails
Melanie Mills Hollywood
Shoppers fear picking the wrong shade on a final-sale product. This flow makes that decision easy.
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AI Studio: the design tool I built
A design tool on my Mac, connected to Claude. I ask in chat, watch it design on a live canvas, then keep or undo the changes. It makes social media posts, stories, presentations, ads, web pages and emails.
- On brand from the startReads a brand's colours, fonts and logo from its website.
- One idea, every formatTurns a post into a story, banners and ads as a starting point.
- Try and compareDesigns variations side by side, so I can keep the best one.
- Checks its own workFinds low contrast, overflowing text and missing alt text.
Made in AI Studio
Connected to AI Studio
My email system
Behind the emails is a knowledge system I built and keep growing. Before anything is designed, it reads the brand and its reviews, and looks at how top brands solved the same problem. Every project then feeds what worked back in.
833real emails from 10 top DTC brands
2,202email sections, tagged by job and design
11flow playbooks, from welcome to winback
500k+more brand emails through Email Love
- ResearchScrape the brand's site, products and reviews.
- ReferenceSearch the library for structures that fit. Never copy them.
- PlanGive each email one job, in the customer's words.
- BuildDesign it in AI Studio, section by section.
- CheckPreview on desktop and phone, and test the facts.
- ExportHTML that works in Gmail and Outlook.
It learns. My feedback and decisions are saved for each brand, and rules that hold across brands become shared knowledge for the next project.
Emails made with it
Project Optimal
Dekáf
Magic Spoon
Spice Witch
Melanie Mills
Also built
AI creative
Ads and promo videos made with the newest AI models, mainly through Magnific and Higgsfield. The UGC ads below are AI-generated concepts, and the people are not real.
School projects
Research-led brand and campaign work at Universidad Europea de Madrid. Each has its own page.
2nd place of 40 teams · Dentsu Creative Challenge
Orange Hour
An app that helps Spanish teenagers win back one hour a day from screens, using habit science instead of restriction. I built the working prototype and led research and planning.
Fully filmed commercial · Product graphic design
Venn Beverages
A functional drinks brand taken from research to screen: a go-to-market strategy across five European cities, the graphic design of four cans, and a commercial filmed from start to finish.
Fully AI-produced and edited
The North Face commercial
Worth a watch. Every shot was produced with AI tools and then edited into one commercial, for a campaign that reframes "never stop exploring" for Gen Z.
Experience
Apr 2026 – nowGrowth Marketer, QuantumBPM
B2B software. Positioning, outbound, SEO and Meta campaigns with the founder.
Aug – Sep 2025Testing Support, mBank SK
Functional, usability and UX testing of banking web and mobile apps.
Jul – Aug 2025Marketing Intern, British Transpersonal Psychology Association
Meta campaign on a £400 budget, social content, and newsletters to 600+ contacts.
2024 – 2028BA Marketing, Universidad Europea de Madrid
Taught in English. Before that, a four-year programming diploma at SPŠE Zochova, Bratislava.
LanguagesSlovak, Czech, English, German C1, Spanish B1